Samsmile
Website Redesign
TCBA Client
Samsmile was created with love—to honor the life of Samuel J. Dewey and to turn his memory into a force for good. Founded by his friends, this nonprofit is dedicated to supporting mental health advocacy and education within their community.
As his classmates take their next steps in life, they’ve created the Samuel J. Dewey Memorial Scholarship at Michigan State University, ensuring that his impact continues to grow.
Our role? A thoughtful rebrand and website refresh that keeps the heart of Samsmile intact—because his smile, and the kindness behind it, will always be at the center of everything.
Branding
Old Website
If you're interested in the 'Before'.
